Research report published by Rowelto Associates “Organic Cereals Market, By Type (Oats, Wheat, Barley, Mixed Blends and Others) By Sales Channel (Hypermarket & Supermarket, Specialty Stores, Online and Others) Market - Growth, Future Prospects, Post COVID-19 Scenario 2021 – 2028”, states that the global organic cereals market is expected to grow at a CAGR of 12.9% during the forecast period from 2021 to 2028.
Rising demand towards organic cereals as they are considered healthier and necessary for a proper well-being. Increasing number of health diseases such as obesity, heart diseases, among other that are caused due to high sugar content, chemicals, cereal treatment (polishing) and preservatives in most of the inorganic cereals are enabling individuals to shift towards pure organic cereals which are whole and have no added tastemakers or other regulators and provide a complete nutritional value. Cereals are consumed on a daily basis and hence people are becoming more careful towards what they are consuming and what extra additions in a simple food can cause a lot of health problems in the long-term. Most of the non-organic, chemically treated and grown foods are creating lot of adverse health conditions on individuals due to the chemical content and use of other synthetics and hence people are more attracted towards organic cereals as they have no chemicals and are pure and free of any sort of preservatives. Genetically modified crops in the long run cause a lot of hazardous conditions on the human body as the crops are not grown according to their life cycles and are growing at a faster time limit as well as most of the in-organic crops are ripened or made ready using chemicals which are very harmful for individuals and these are used in preparing the inorganic cereals.
Thereby, organic produce is of much importance especially during these vulnerable days where everything is adulterated and altered. Some of the prime benefits of organic cereals include well balanced health, high nutrition organic farming is environment friendly, organic cereals are fresh as it has no preservatives, organic cereals comprise of more vitamins as well as antioxidants, the level of nitrate is lower as well as many other factors make organic cereals very essential for consumption. Increased spending level as well as living standard of people is elevating the purchase of organic cereals, increasing availability of organic cereals easily in the market is also promoting the usage of organics. Organic cereals market is growing rapidly at present due to its well-known benefits and is going to provide a promising future in the upcoming years. The term organic has become very important as all the products that fall under the class of organic are termed chemical free and environmental friendly. The governments of different countries are also encouraging organic farming as well as export import of organic products. Various reports and articles have also stated that organic cereals market is booming and will continue to grow as people are getting more acquainted towards spending money for a healthy living along with elevating number of geriatric population which consume whole organic foods. On the whole, the organic cereals market growth is increasing every day and in the near upcoming future people will get more adopted towards organic products due to the promising benefits they provide for a healthy life. Thereby, these factors are expected to increase the growth and disposable income as well as will provide future opportunities for the organic cereals market globally.
Several types of organic cereals include oats, wheat, barley, mixed blends, among others. Among these types wheat showed a high progress in propelling the market growth as wheat is consumed on a daily basis due to its beneficial health benefits and thereby individuals are opting for whole organic wheat cereals as they are chemical free and are not genetically modified, hence these factors are favorable for children as well as grown-ups and thereby the wheat segment held a higher share as compared to other types.
Well established companies are focusing on investments in research and development sector to develop new blends of organic cereals that are convenient and easily available in the market. Thereby, the overall organic cereals market is anticipated to grow significantly in the following years due to the availability of a wide variety of product offerings by various companies due to the changing preferences and adoption of individuals towards organic whole foods. Companies are actively investing towards providing organic cereals. Companies are promoting organic cereals so that it can provide a healthy future for a single individual as well as an entire family. Some of the key players that manufacture organic cereals include Kellogg Co., General Mills, Inc., The Kroger Co, The Hain Celestial Group, Inc, Organic India Pvt. Ltd., EcoFarms Ltd., Cereal Partners Worldwide S.A., Nestlé S.A., Bagrrys India Ltd. and The Jordans & Ryvita Company.
Trends and Future Outlook:
According to the organic trade association it states that most of the consumers cooking and eating habits during the pandemic have shifted to organic products which has increased the food and beverage sales to 12.8% in the year 2020.
Increasing Number of Health-Conscious Individuals that are Shifting Towards Whole Organic Cereals due to the Health Benefits they Provide.
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